When asked for my business card today, I didn't have one. Instead, I took out of my folder an A3 pamphlet, with portfolio and resume alltogether in one.
Ok, I have to admit: it's not my original idea, but something I came across on Jacob Share's website http://jobmob.co.il/
and decided to adopt for my interviews. The result? Your employer can't help staring at such a big and colourful super brochure, and won't let you take it away from his/her hands!